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iSnack2.0 gets the boot!

Only a few days after the name of the new style of Vegemite was announced, Kraft has made a decision to change the name.

Kraft issued a press release which admits that Australian people “just don’t like the name”.

A vote will be taken to decide the new name for the spread.

I'm still hanging out for iSpread or Cheesymite!

Although, I do feel pretty sorry for the guy who came up with the iSnack2.0 name. It's got to hit hard when about 10 million people are saying that your idea sucks.


Five Foot Nothing said...

Cheesymite has already been registered by Baker's Delight.


It would've been the best name for it though.